Usain Bolt Mobile Game Gets Big Boost From Olympics Dominance

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August 13, 2012 by Volamoot at Mashable!


Lots of big-name athletes saw their social media followings get big boosts during the recently concluded Summer Olympics. But Jamaican sprinter Usain Bolt, probably the Games’ biggest global star, one-upped everyone else in the digital realm, too, with the rapidly accelerating popularity of his new mobile game Bolt!.

The game broke the 1 million user mark the same day that Bolt, the athlete, anchored the Jamaican 4×100 relay team to a record-setting gold medal in London. Bolt!, the game [iTunes link], is now being downloaded once per second, according to John Shahidi, CEO of Rocklive, the company Bolt partnered with to produce the app, which was released in mid-July. Shahidi also says the…
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More About: Gaming, Mobile, Sports, apps, olympics

posted by Mashable from http://mashable.com/2012/08/13/usain-bolt-mobile-game/

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